First Political Cartoon In America
Franklin’s cartoon depicts a snake, cut into pieces, with each piece representing one of the colonies. The cartoon was published in every newspaper in America, and had a major impact on the American conscience.
The words “Join, or Die” eluded to the Indian threat, but much of the effectiveness of this image was due to a commonly held belief at the time, that a dead snake could come back to life if the severed pieces were placed back together. Franklin’s cartoon effectively grabbed the American peoples minds, and implanted an idea that endured even though the Albany Congress turned out to be a failure.
The image of the snake became the symbol for colonial unification, and was transferred to the colonial battle flag “Don’t Tread on Me”, and became part of the American spirit.
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